The fitness industries in Europe turns over more than €200 billion per year and is still growing. We are on the verge of becoming a multi-trillion dollar industry and it is exciting as without a proactive wellness-orientated alternative to health care the NHS and more reactive ‘illness’ industry will collapse. Let’s get going.

A Revolution in just a few years

In the early nineteen hundreds Henry Ford was the first to conceive the mass production of the automobile. And people laughed. There were no roads or supportive infrastructure to support such a notion. But by the year 2000 there were more than 500,000,000 on the roads of America alone creating a revolution in the way we travelled in a hundred years producing in the process a multi-trillion dollar industry.

Interestingly in 1981 the first personal computers began being mass-produced and a new multi-trillion dollar industry was born. This time it took just 10 years to create a revolution surpassing the automobile industry and changing the way the entire world lives its lives today.

And the wellness revolution will be bigger. It will not take as long as 10 years and it is happening right now.